Meet Whitney

About

Whitney Kay is the Founder and CEO of IDEN™, a full-service brand and digital marketing agency dedicated to helping service-based entrepreneurs scale without the chaos. Through automation, systems, and strategic marketing, she empowers business owners to build sustainable brands that grow their impact—without burning out in the process.

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With over a decade of experience as a strategist, coach, and business consultant, Whitney has helped thousands of entrepreneurs streamline their operations, develop high-converting strategies, and scale their businesses with clarity and confidence. Her work is rooted in the belief that your business should support your life—not consume it.

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She is also the host of The UNOMOSS Podcast, a show designed for female entrepreneurs ready to step into their purpose, redefine success on their own terms, and create digital businesses that are both profitable and fulfilling.

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Whitney leads two transformational business programs:

• The S.O.S. Collective — a group coaching community and network designed for entrepreneurs ready to simplify and scale,
   

• and Strategic Synergy Partnership — a high-level 1:1 consulting program tailored to women looking to optimize every layer of their brand and business.
   

Originally from Ohio, Whitney spent a decade in Texas before settling in Florida with her husband, Chris, and their two children. In 2023, they built their dream home on the bay—trading in hustle culture for ocean views and a lifestyle that reflects her personal mission: work smarter, live fuller, and lead with purpose.